Brightcove, a popular video hosting platform, recently released a study that showed how poor quality video can significantly impact the way a customer views a brand. The study involved 1200 consumers who watch video at least two times per month. According to the study, video viewers have high expectations when it comes to online video […]
According to YouTube Insights, cooking and food videos are the fastest growing video genre on YouTube. In 2013, the top 20 cooking and food channels – including Epic Mealtime, Rosanna Pansino, Laura Vitale’s Kitchen, and Jamie Oliver – generated over 370 million views. These statistics reveal a huge opportunity for restaurant owners to attract hungry […]
The weather is getting warmer, flowers are blooming, and the Easter season is just around the corner. Many families gather to celebrate the holiday, and often take pictures to capture a pastel color portrait of everyone in their Easter outfits. Shooting a family portrait can be a hassle, with kids running around, babies crying, grandparents […]
Tax Day is on April 15th; only a week away. For many Americans, tax season is a very stressful, confusing time of the year. Where do you turn with your tax-filing questions? Studies show more and more people are turning to the web when preparing for tax returns. Marketers are looking for the most effective […]
The way we teach has evolved dramatically over the last several years. Classrooms can be found just about anywhere, thanks to modern technology. Mobile devices and video applications have made education accessible for anyone, anywhere, at any time. While video is still a relatively new addition to the traditional classroom, many schools are adopting video […]
Recent reports show that over 78% of business executives believe online video is an effective means of business communication and engagement, and most are using live video streaming on a daily basis. If you’re looking for a cost-effective way to engage and convert potential customers, live video streaming is something to look into. Live-streamed events […]
“Drone” is a very popular buzzword these days. Delivery drones, attack drones, spy drones – but what about aerial photography drones? Many video production companies are investing in unmanned aerial vehicles (UAVs), rather than expensive jibs or helicopters, to get some awesome overhead and bird’s-eye-view photos and videos. Photographers and videographers are no longer tied […]
An effective video is essential to any successful kickstarter campaign. A kickstarter campaign with a video is 66% more likely to receive funding than a project without a video. Creating a kickstarter video can be an intimidating challenge. How do you compete with all the other great videos out there? Here are a few tips […]
While local shops and warehouses reap the benefits of live, face-to-face sales interaction, the new world of online commerce has all but taken over the retail industry, making the sale of goods faster and easier than ever before – without all the traffic or hustle and bustle. Online shopping is not a new concept – […]
With more than 360 million users tweeting over 230 million times per day, Twitter has become one of the most popular social networks in the world in less than a decade. With your average user following over 500 Twitter accounts, the competition for interaction and effective engagement is tough. How do you get people to […]
