We all know there is a huge difference in talent from a Division 1 college and a Division 3 college. But I bet you didn’t know that when it comes to college recruiting videos, the way the Division 1 college coach/recruiter uses them is entirely different in how a Division 3 college coach may use […]
The Internet has completely how college coaches recruit on its head. Before the internet coaches would come out to a high school game to watch a student-athlete. This is pretty rare these days. Instead, many coaches now rely on watching highlight videos on Hudl, YouTube and specific sites designed for high school athletes. It’s an […]
Humans are natural teachers and its no wonder we love to make training videos. Think about the person who taught you how to ride a bike, play the guitar or swim in a pool. You never forget that person! From a marketing perspective, a qualified trainer or subject matter expert is seen as an authority […]
Most young athletes dream of playing at the highest level, especially in college, with a full-ride scholarship. With so much competition, College recruiters have expanded the scope of what they look for to select, or un-select a scholarship athlete. No longer is your college potential tied to your 40-yard-sprint speed or how quickly you throw […]
Two Decades Make a Difference in Filming Dance Recitals At In Focus, we’ve been filming dance recitals for the past 17 years; that’s almost two decades. Our goal is to please everyone who purchases the DVD recording. At the end of the day, even in the group routines, you want to see your kid dancing. […]
An interactive lecture/business video is a powerful combination of an interactive, rich media presentation with informative video lesson. For businesses, video presentations establish and promote your brand much easier, using a valuable lead-generating asset that drives traffic to your website. No more excuses of “sorry I couldn’t make the meeting” or “that conflicts with my […]
The Healthcare market is booming, driven by new products from pharmaceutical and medical device manufacturers. Overall healthcare spending is growing at 6% and healthcare represents close to one-fifth of our Gross Domestic Product. In this highly competitive market, manufacturers are switching over to high-impact animation videos to supplement traditional written materials. Today’s healthcare marketers understand […]
According to Tech Crunch, we’re now watching an astounding one billion hours of You Tube every day. Blame Google. Google acquired YouTube for $1.65 billion in 2006, in a move to generate new sources of revenue outside its traditional Internet search advertising business. Google claims that more than one-third of all Internet users watch YouTube […]
A growing industry is Medical Publishing which requires videos that complement the written word. We work closely with publishers to follow the maxim “show, don’t tell”. Videos augment the written word, and do what a moving image does best – show process. In producing a Medical Research video, our focus is on the “how to” […]
If you are a medical supply company or drug company then the odds are that you have a medical product to sell. These products run the gamut. You may sell blunt end scissors, C-PAP units or a drug to help with the blood flow in a persons arteries. Whatever it is you are selling, it […]
